One More Disney Day
Disney announced its “One More Disney Day” campaign this evening. The details are available here: http://disneyparks.disney.go.com/one-more-disney-day and the promotional video is below:
I think the most awe-inspiring facet of the promotion is how Disney actually makes the Carousel of Progress look awesome at 1:07 in the video. Can you believe that? Amazing.
Otherwise, the promotion is similar to what we were expecting. Both Disneyland and Magic Kingdom will be open for 24 consecutive hours on “Leap Day,” February 29th. Both Parks will be open from 6am on February 29th through 6am on March 1st in their respective time zones. Personally, I was hoping for a midnight to midnight run on Leap Day itself. The 6am to 6am hours will make it easier to close Magic Kingdom and clear the Park before and after the “event.” Otherwise, details about what will actually occur during the day (if anything special?) are nonexistent.
Should you want to make a new reservation to “take advantage” of Leap Day (or apply the promotion to an existing reservation), Disney is offering a “Buy A Package With Three or More Nights and Magic Your Way Tickets For Three or More Days, Get One Night and One Day Free.” It may not be as good of a deal as the widely available “Spring Savings” promotion that would save you 15% – 30% on the cost of the room for the entire duration of your stay or the various Free Dining Promotions that are available throughout the year. The One More Disney Day promotion in particular is only good for stays that begin February 26th through March 10th.
I quickly calculated a four-night stay at the Caribbean Beach Resort with a 4-Day Ticket using the One More Disney Day and the Spring Savings promotions. The One More Disney Day reservation ended up being about $30 cheaper, but because the savings is fixed at the cost of one night at the resort and one day in tickets, the savings would be higher with the Spring Savings promotion should you be staying for more than four nights.
If your stay includes February 26th through March 10th, you may want to run your dates using the One More Disney Day promotion at this link. Compare those prices with the Spring Savings promotion at this link. If you have two different browsers, I recommend opening up each link in a different browser. Disney does some interesting things with “cookies” and the site often changes the promotion from the Spring Savings to the One More Disney Day if you simply open the links in separate tabs or windows. In other words, use Internet Explorer for the One More Disney Day promotion and Firefox or Chrome for the Spring Savings promotion. If your dates don’t include February 26th through March 10th, then you don’t have anything to concern yourself about.
Just in case some of you wanted to skip the gobbledygook above, I thought I would highlight this section. Disney is giving away one Disney vacation every day between January 1st and February 29th. Each trip is valued at $6,300. Not bad. Check out http://disney.go.com/memories to enter and check out the rules here. The real joy is the fact that you’ll need to “enter” each and every day that you want a chance to win for that day.
Finally, feel free to point out any mathematical or grammatical mistakes I’ve made in this post. It was written late at night and this opportunity will be my only gift to you this year.
As far as the announcement itself, I don’t think you can say that it’s “disappointing.” “Some people” seemed to be expecting more, but you have to realize that 99.7% of the people watching a New Year’s Eve countdown care very little about Walt Disney World. It certainly wasn’t the stage for some kind of lengthy announcement about a theme park expansion or procedural walkthrough of the New Fantasyland timeline. Nothing more than a marketing campaign and something that sounds cool on the surface, but doesn’t necessarily stand up to the scrutiny of the “online Disney community,” could be expected.
Considering Magic Kingdom was open from 7am – 3am (20 hours) just this past Monday and has been open about 19 hours a day every other day this week, the 24 hour thing at Magic Kingdom doesn’t interest me much personally. Hopefully Disney has a few more tricks up their sleeve, though it also wouldn’t surprise me to see the day as completely business-as-usual.
I would really like to win a trip to Disneyland, but probably won’t bother entering.
Overall, it is what it is. A chance to win a trip to Walt Disney World or Disneyland. A potentially fun “extra day” at one of the most popular theme parks in the world. A promotion that may save you a few dollars. Certainly nothing to scoff at, even if it doesn’t impact too many people directly.